Clients expect agencies to be able to do virtually anything from coding and app development through to social media management and email marketing.
Agency staff are expected to keep bang up-to-date with the latest changes in every aspect of digital. And in this rapidly moving market, we know how you could easily spend all day every day doing just that without delivering any billable hours.
As a result we tend to find that PR and marketing agencies tend to be a “mile wide and an inch deep”. They can turn their hands to most things but lack the in-depth knowledge of how a platform or tool really works. Their approaches are “good enough” but rarely class leading.
We therefore typically work with agencies to provide the “mile deep” knowledge that they are lacking. Whether it’s a day of input on a particularly challenging client brief or a tailored training session teaching all the very latest best practice on a social media platform, we’re available to upskill your staff and improve your client delivery.
