How to set up appointments on your Facebook Page

Facebook has introduced a new feature which enables you to accept appointments via your Page without the use of a third party app.

It is something that we at The Digiterati have done for a while via our WordPress site where people can book in an hour of our time for a quick phone or video consult. Apps such as. Acuity Scheduling, 10to8 or Vcita serve this market and there are several others designed more specifically to the gym, spa or salon markets.

You may have seen a prompt suggesting that you set up the appointments system when you have gone to post on the Page. That will guide you through the process with a helpful wizard. But if you’ve not seen the prompt then here’s what you do to get it set up (should take you all of 5 minutes!):

How to set up appointments on your Facebook Page

  1. Go to your Page and click the blue call-to-action button below your Page’s cover photo
    Edit Facebook Call to Action Button
  2. Click Book with you and then click Book Now.
    Book Now Button Facebook
  3. Click Next.
  4. Click Appointments on Facebook to manage your appointments through Facebook.
    Appointments on Facebook If you would prefer to simply link to the booking system you may have on your website use that option instead of Appointments on Facebook.
  5. Click Start Setup and then click Next if you want to show your available appointmentsIf you don’t want to show your available appointments, click Not Now.
    Facebook Appointments
  6. If you chose to show your available appointments, set the days and times you want to regularly offer appointments on your calendar.
    Select your time zone (mine was not accurate by default) and then click Next
    Appointment scheduling Facebook
  7. Adjust your preferences for things like appointment approval and advance bookings and then click Next.
    Set Facebook Appointments
  8. Click Next to review your services. This will show any services you already have set up on your Facebook Page. If the service(s) you are promoting with your appointments is not there then you can select Add a Service to create one. Toggle the blue button to show the services you want to display then click Next.
    Facebook Services
  9. Choose whether you’d like to send customers appointment reminders or follow-up messages and you are done.

Facebook Reminders for Appointments

You can view your appointments in an online calendar where you can also manually add appointments yourself. Note also the new Appointments tab at the top of your admin view of the Page:

Facebook Appointments


Marie Page

About Marie Page

Marie Page is one of the UK’s leading Facebook marketing experts. She is a founding partner of digital marketing consultancy The Digiterati and the Digiterati Academy e-learning portal for marketers and entrepreneurs. Her award-winning Master's Dissertation was the culmination of three years' academic research into Facebook that resulted in a book (and companion online course) 'Winning at Facebook Marketing with Zero Budget' that became an Amazon bestseller. Marie's work on the Facebook News Feed algorithm was featured in The Huffington Post. A recognised thought leader on social media, Marie is often approached by journalists for comment in articles such as this Telegraph article. She was also interviewed for ITV's Tonight show on Facebook privacy issues in relation to advertising. Marie is a regular guest on digital marketing blogs and podcasts including Social Media Examiner and Smart Insights. In 2018 she is speaking at Brighton SEO, Europe's biggest search and marketing conference. Marie is also author of two Smart Insights books: 'Smarter Guide to Facebook Marketing', now in its fourth edition, and 'Facebook Ads Guide', both edited by Dr Dave Chaffey. Marie is also a part time yoga teacher.