Taking the Pulse Show – episode 8.

360 photos, the new content hack...Facebook's 20% ad text rule...Microsoft's plans for LinkedIn....the magically disappearing (and reappearing) Like trick that teaches us a valuable lesson...PLUS Carlton has a word with Gary Vaynerchuk. The 10 most important things you need to know this week from the world of digital and social marketing. Taking the Pulse is your weekly live show examining the breaking digital and social media marketing news of the week along with our own unique insight and ad...
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Using LinkedIn to increase visibility of your content and drive referrals to your website.

I work with loads of social media practitioners who quite frankly don't have much of a clue about how to use LinkedIn other than in order to keep their CV updated and occasionally send a little digital love to colleagues by way of endorsements. But if you are working in social media, content marketing, or simply trying to get more interest in your company's activities, there are a lot of simple things you can do on LinkedIn that will take seconds but should increase traction for you. One of th...
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