It’s fair to say that Facebook marketers have been pretty overwhelmed by the number of changes, updates, add-ons and surprises announced by Facebook in recent weeks. Some have been anticipated for many months and others are out-of-the-blue announcements.
We’ve covered most of the key updates in one shape or form but to save you trawling through multiple sources here they all are in a single place.
Video
- Big improvements to Facebook Live focussing on discoverability
- Facebook Live API is released to enable broadcasters to use multiple video and audio sources and mixing software
- Facebook Live (finally) arrives on Android in the UK
- Facebook video metrics add richer day-by-day value
- Here are our recent articles on Facebook Live:
Updates to Facebook Advertising
- The 20% ad rule gets scrapped (well, strictly speaking “relaxed”)
- Power Editor gets simplified to function more like Ads Manager
- Detailed targeting for overlapping interest targeting
Updates on Facebook Pages
- Cover image size specification changes
- Enable private messaging and get the “very responsive to messages” badge
- The Save button gets a revamp for embedding on websites
- Instant Articles available for all Pages
Does it all seem too much?
If you’re struggling to keep on top of all your Facebook activities and take advantage of these updates, let us help. We offer a broad range of Facebook services to take the weight off your shoulders.
We can help you in one of two ways:
- Facebook marketing coaching – online
- Facebook marketing coaching – in-person
- Social media marketing – done for you
- Facebook ads do-it-yourself with coaching – online or in-person
- Facebook ads – done for you
Also check out our Social Media Health-Check. Tailored feedback on your social media marketing for £149.
- How to set up appointments on your Facebook Page - 19th March 2019
- Social media content idea: WordSmith Cards - 11th March 2019
- Facebook for small businesses in 2019: a Q&A - 7th March 2019
- Is it best to boost a post on Facebook, promote a post or create an ad? - 13th October 2018
- What is the difference between a boosted post, a promoted post and a Facebook ad? - 13th October 2018
- How not to £@%!-up on social media! - 24th September 2018